12+ Years Creating Digital Content On Various Social Media Platforms
11.9K+
TikTok Followers
900K+
Overall TikTok Likes
2.2M
Highest Performing Video
7K +
Instagram Followers
51K
Accounts reached in 30 days
About Brandon Levy
Digital Marketing Graduate. Creative Strategist. Brand Builder. Digital Storyteller
I’m Brandon James Anthony Levy, a Digital Marketing & Social Media graduate with a passion for transforming ideas into meaningful brands, engaging campaigns and memorable digital experiences.
My work combines marketing strategy, branding, audience research and creative content production to solve real problems and create measurable impact. Throughout my academic journey, professional experience and independent projects, I have developed campaigns, brand identities and digital concepts that balance creativity with commercial thinking.
From AI-supported wellbeing platforms and integrated marketing campaigns to social media management, visual identity design and content creation, I enjoy taking projects from initial research through to execution.
This portfolio showcases the work, experiences and ideas that have shaped my journey while demonstrating how I approach strategy, storytelling, branding and digital marketing in today’s evolving digital landscape.
My Approach
Research Before Creativity. Strategy Before Design.
Every successful project begins with understanding people.
Before developing a brand, designing visuals or planning a marketing campaign, I focus on identifying the audience, understanding behaviours and defining the problem that needs solving. This research-led approach ensures every creative decision has purpose and contributes towards a meaningful outcome.
I believe the strongest marketing is built on insight rather than assumption. Whether creating digital content, developing brand identities or planning integrated campaigns, I combine audience research with creativity to produce work that is both engaging and commercially relevant.
Throughout my academic studies, professional placements and independent projects, I have developed a structured process that guides every piece of work. From initial discovery and strategic planning through to design, testing, refinement and evaluation, each stage is carefully considered to achieve the best possible result.
This portfolio reflects that mindset. Every project demonstrates my commitment to strategic thinking, creative problem-solving and delivering solutions that connect with audiences while supporting clear marketing objectives.
My Educated Skills
Education & Academic Foundation
My educational journey has provided a strong foundation in digital marketing, creative media production and strategic communication. Each stage has expanded my understanding of branding, storytelling and digital technologies while allowing me to apply theory through practical projects and real-world experience.
University for the Creative Arts (2023 – 2026)
BA (Hons) Digital Marketing & Social Media
Predicted: 2:1 Honours
Studied digital marketing strategy, branding, consumer behaviour, campaign planning, paid advertising, analytics, content creation and emerging technologies. My final-year project, YouBelong, explored how artificial intelligence can support digital wellbeing and was recognised through nominations for the Community Changemaker Award and NextGen Digital Disruptor Award
South Essex College (2021 – 2023)
Level 3 Extended Diploma in Creative Media Production (Film & Television)
Distinction
Developed practical experience in filmmaking, photography, video editing, advertising, television production and visual storytelling while producing documentaries, promotional campaigns and branded media content.
Harris Academy Chafford Hundred (2015 – 2021)
Completed GCSEs alongside Level 2 qualifications in Digital Information Technology and Business Enterprise, GCSE Media Studies (completed one year earlier), developing an early interest in business, digital technology and creative communication that later led me into marketing.
Professional Certifications
- Qualsafe Level 3 Award in Emergency First Aid at Work (RQF)
- Management of Catastrophic Bleeding Certification
- Zero Suicide Alliance Training
- Mental Health & Wellbeing Awareness Training
- Additional professional development completed through LinkedIn Learning and independent online training in digital marketing, branding and artificial intelligence.
Core Competencies
Rather than a long list of software, present them as grouped categories:
Marketing
Digital Marketing Strategy
Campaign Planning
Social Media Marketing
Content Strategy
Community Management
Brand Development
Copywriting
Consumer Behaviour
Creative
Adobe Photoshop
Adobe Premiere Pro
Adobe Illustrator
Multiple AI Tools – Nano Banana, Seedance, Kling, Runway
Canva Photography
Videography
Graphic Design
Creative Direction
Analytics & Digital
Business Law
Google Analytics
SEO Fundamentals
Social Media Insights
AI Creative Workflows
Microsoft Office
Figma
WordPress
Meta Business Suite
My Six Skill Cards
Building the Skills Behind Every Project
Every project featured throughout this portfolio has strengthened my ability to combine strategic thinking with creative execution. Through university, professional placements, freelance work and independent content creation, I have developed a well-rounded skill set across digital marketing, branding, social media, content production and campaign strategy.
Alongside technical knowledge, I value communication, collaboration and continuous learning. I enjoy transforming ideas into engaging digital experiences while ensuring every creative decision is supported by research, audience insight and measurable objectives.
01
Digital Marketing Strategy
Developing audience-focused marketing strategies supported by research, consumer behaviour, campaign planning and performance analysis to create meaningful digital experiences.
02
Branding & Creative Direction
Creating visual identities, brand guidelines, campaign concepts and creative assets that communicate clear messages while maintaining consistency across digital platforms.
03
Social Media & Content Creation
Planning, producing and managing engaging content across Instagram, TikTok, LinkedIn and YouTube, with experience building online communities and growing audience engagement.
04
Campaign Planning & Analytics
Applying market research, competitor analysis, campaign evaluation and platform insights to develop data-informed marketing decisions and measure performance.
05
AI & Digital Innovation
Exploring the responsible use of artificial intelligence within marketing, branding and digital product development to improve creativity, productivity and user experiences.
06
Communication & Leadership
Developed through professional placements, freelance projects and serving as Digital Marketing & Social Media Course Representative, strengthening collaboration, presentation and leadership skills.
Selected Work
Research-led. Strategy-driven. Designed with purpose.
The following projects showcase my approach to digital marketing, branding, content creation and creative problem-solving. Each project demonstrates different aspects of my skillset, from strategic planning and audience research to campaign execution, visual communication and digital innovation.
01
YouBelong AI-Supported Digital Wellbeing Platform
Skills Demonstrated – UX Design • Branding • Marketing Strategy • AI Integration • Research • Campaign Planning • UI Design
Developed as my final year university degree project, YouBelong is an AI supported digital wellbeing platform designed to help secondary school students experiencing bullying and cyberbullying.
The idea was first developed during the summer before my final year, where I dedicated several months to researching digital wellbeing, safeguarding, artificial intelligence and the challenges faced by young people online. As the concept continued to evolve, I chose to make YouBelong the primary focus of my third year, allowing me to refine every aspect of the project from initial research through to a fully developed solution.
The project brought together user research, branding, user experience design, interface development, artificial intelligence and digital marketing into one integrated concept. Every stage was carefully considered, from audience research and wireframes to campaign planning, promotional materials and ethical AI implementation, demonstrating how technology can be used to create meaningful social impact.
The project was recognised through nominations for both the Community Changemaker Award and the NextGen Digital Disruptor Award, highlighting its innovative approach and potential to make a positive difference in young people’s lives.
02
Xbox Campaign Digital Marketing Campaign
Skills Demonstrated – Campaign Strategy • Consumer Behaviour • Creative Direction • Advertising • Research • Brand Positioning
Created as part of my Digital Marketing degree, this campaign repositioned Xbox as more than a gaming platform by focusing on community, accessibility and shared experiences.
Beginning with audience research, consumer behaviour and market analysis, I developed a complete campaign strategy supported by audience personas, copywriting, branding and advertising concepts. The project also explored the responsible use of AI during the creative process, with all final campaign designs, layouts and branding refined independently.
This project demonstrates my ability to combine strategic research, creative thinking and commercial marketing principles to develop integrated campaigns that connect with modern audiences.
03
Gateway Radio Media and Broadcasting
Skills Demonstrated – Sound Engineering (Mixing and Mastering) • Broadcasting • Video Editing • Content Production • Social Media • Community Engagement
During my professional placement with One Community Development Trust, I supported the organisation’s digital marketing by creating branded social media content that promoted community initiatives, local events and organisational awareness across multiple digital platforms.
Alongside content creation, I conducted audience research, planned and scheduled campaigns, monitored engagement and contributed to maintaining a consistent brand identity across all communications. Working within a real client environment strengthened my understanding of community focused marketing, stakeholder communication and creating content with genuine social impact.
This project demonstrates my ability to combine creativity, strategic planning and digital marketing skills to deliver meaningful campaigns that engage audiences while supporting the objectives of a community focused organisation.
04
One Community Community Marketing
Skills Demonstrated – Social Media • Community Engagement • Graphic Design • Content Planning
During my professional placement with One Community Development Trust, I supported the organisation’s digital marketing by creating branded social media content that promoted community initiatives, local events and organisational awareness across multiple digital platforms.
Alongside content creation, I conducted audience research, planned and scheduled campaigns, monitored engagement and contributed to maintaining a consistent brand identity across all communications. Working within a real client environment strengthened my understanding of community focused marketing, stakeholder communication and creating content with genuine social impact.
This project demonstrates my ability to combine creativity, strategic planning and digital marketing skills to deliver meaningful campaigns that engage audiences while supporting the objectives of a community focused organisation.
04
Thurrock Foodbank Joined Video
Skills Demonstrated – Social Media • Community Marketing • Graphic Design • Video Production • Storytelling • Content Creation
Created as part of my volunteering with Thurrock Foodbank, this campaign focused on encouraging community involvement while raising awareness of the organisation’s mission to support people experiencing food insecurity.
I developed the creative concept, designed the campaign visuals and produced multiple branded assets before bringing them together into a joined video. The project focused on communicating compassion, dignity and community through a consistent visual identity and emotionally engaging messaging.
This project demonstrates my ability to develop purposeful community campaigns from concept through to final video production, combining graphic design, storytelling and social media content creation to communicate a meaningful message.